Life City | Local business promotion

Life city is a sports and recreation complex, which includes: a medical center, a fitness club, tennis courts, squash halls, a gym, a spa salon, saunas, baths, and cosmetology.

The goal is to organize the flow of new customers for the services provided in the center.

Regions: Belarus, Minsk and Minsk region.

Advertising platforms: Facebook Ads and Google Ads.

Done:
— Prepared advertising offers (proposals);
— Launched ads campaigns on Facebook Ads and Google Ads;
— Created advertising layouts for Facebook Ads;
— Created static and responsive layouts for the Google Display Network;
— Set up integration links through the Zapier service;
— Managing attraction budgets and tracking efficiency to achieve KPIs;
— Control of the main marketing indicators (CPA, CPC, etc.).

Arefyeu Aliaksandr

Digital Marketing Manager